The Full Story
About
I aspire to gain employment in marketing and advertising of the beauty industry. With this postion I hope to focus on content strategy and storytelling for each brand in the beauty industry that I will be working with. The current state of the industry is highly saturated with rising costs of digital content. There is intense competition within this industry across advertising platforms. AI is beginning to be incorporated into the transformation of how brands are connecting with their consumers. This being said, brands are seeking to differentiate themselves among competitors through authenticity, inclusivity, and sustainability initiatives. These trends present opportunities for brands to incorporate micro and nano influencers instead of expensive celebrities to promote their products or services, as well as expanding cross-industry collaboration and digital tools for personalization and transparency for consumers.
Tagline
Ambitious and innovative marketing that transforms ideas into high-impact solutions.
Positioning Statement
Among future marketers, Madi Brown stands out as the strategic storyteller who blends creativity with analytical depth to deliver breakthrough marketing solutions. While many entry-level marketers understand trends, Madi understands why they matter — and how to translate them into content strategies that feel authentic, inclusive, and genuinely innovative. She brings a rare mix of social media execution experience, sustainability expertise, and AI-enhanced content skills that position her to help brands rise above a saturated, competitive digital marketplace.
